Live Like Jake
On November 30, 2013 Jake Roarke Morrison passed away in a tragic drowning accident.
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Each year, about 4,000 people drown in the United States; drowning kills more children 1-4 years of age than anything else except birth defects. Among children 1-14, drowning is the second leading cause of unintentional injury death (after motor vehicle crashes). More than half of those who are treated in an emergency department for drowning require hospitalization or transfer for further care (compared with about 6% of all unintentional injuries). A person who survives drowning may suffer lasting consequences like brain damage.
Founded in 1966 by Dr. Harvey Barnett, ISR is now the global leader in the industry it pioneered: survival swimming lessons for infants and young children. Infant Swimming Survival Lessons combined with pool fences, supervision, and pool alarms are important parts of a necessary multi-layered approach to drowning prevention. However, traditional lines of defense break down, and the over 4,000 drowning deaths per year bear a grim testament to the fact that traditional approaches are missing a key component: the child. ISR’s core conviction is that the child is the most important part of a drowning prevention strategy and our over 260,000 ISR graduates and 800 documented survival stories are proof that children can save themselves. Children are curious, capable, and have an uncanny ability to overcome obstacles like pool fences; at ISR we take that ability and teach them skills to potentially save themselves if they find themselves in the water alone.
The Live Like Jake Foundation was created to raise awareness for drowning prevention and provide swim lesson scholarships to those who cannot afford them as well as provide financial and emotional support to families who have lost a loved one or have a child with critical care needs. Your donation will be help greatly in reducing the statistics of injuries and fatalities and is much needed. Thank you for any support you can offer.